There’s one word that sums up E3 2016: Zelda. No matter where you were at this year’s Electronic Entertainment Expo, people were talking about Nintendo’s sole game on display. They talked about the gameplay, they talked about the booth setup, and yes, they most certainly talked about the now infamous line. Yet while The Legend of Zelda: Breath of the Wild may have dominated every show floor conversation, it wasn’t the only sight worth seeing at this year’s E3. Below you’ll find a gallery of 60+ photos from around the Los Angeles Convention Center that not only provide a look at every angle of Nintendo’s Zelda booth, but also highlight the many other booths at the show.
We naturally spent the most time in and around Nintendo’s booth, where 140 individual Zelda demo stations awaited eager attendees. Of course, playing the demo was easier said than done. Nintendo enclosed the demo area behind giant walls, leaving only the Treehouse Live stage, three small openings to “Hyrule,” and one massive line of people visible to passersby. At its peak, the line for the demo was a five-hour wait. During the second and third days of E3, the line was capped within mere minutes of the show floor opening. Nintendo also set up a viewing line that let people into the booth just to watch others play – and even that line had a wait! Luckily for those in line, they snaked right past the Treehouse Live stage, which provided entertainment as Nintendo showed off various games with the help of Shigeru Miyamoto, Zelda producer Eiji Aonuma, Pokemon’s Tsunekazu Ishihara and Junichi Masuda, Level 5 CEO Akihiro Hino, and others.
— Jason Rechtman (@jsr7) June 14, 2016
Nintendo wasn’t the only one with a creative booth, though. Third-parties also got in on the fun. 2K created a full row of building facades to mimic the New Orleans-esque streets of New Bordeaux for Mafia III, Bethesda featured walk-in experiences that brought the settings of Prey and Dishonored 2 to life, Capcom demoed Monster Hunter Generations inside a full-size airship, and Sony set up a giant interactive projection for The Last Guardian that let attendees pet and play with Trico. Elsewhere, other booths were as flashy as ever with Microsoft displaying the $1.9 million Lamborghini Centenario for Forza Horizon 3, Samsung featuring a VR roller coaster simulator (and surprise Lil Wayne concert), and Doritos (yes, the chip brand) building a six-story-tall arcade cabinet that hosted concerts each night of E3 featuring the likes of Steve Aoki and Wiz Khalifa.
Our full gallery below gives you a taste of all the awesomeness, craziness, and downright weirdness that was E3 2016. Be sure to also check back on June 26 for our next podcast episode, where we’ll be sharing our hands-on impressions of The Legend of Zelda: Breath of the Wild, E3 anecdotes, and much more. Until then, enjoy the photos!